Email provides you with the means to speak to your customers in a personal and intimate manner. We help you to developed personalized email marketing campaigns for each segment of your audience so that your company can present their products and services in the best possible way.
Email marketing isn’t dead. In fact, it's quite the opposite. It’s expected that the total number of worldwide email accounts will increase to over 4.3 billion this year and, like it or not, we live in a time where people still use to email. It’s fast, convenient and, most important, it's very effective.
As a business tool, McKinsey & Company found emails to be 40 times more successful at acquiring new clients than either Facebook and Twitter, and the key advantage of email is that you can keep communicating exactly those clients who have given you permission to send them information. Your visitors gave you their email addresses, respect that and provide them with the kind of information they are looking for and they will love you for it.
At Loft44 we help you to build and segment your email lists so that you can provide your clients for exactly the information they need when they need it. We analyse which emails your clients open, which links they click on, which pages they visit and where and how they convert on your website to better optimize your email marketing campaigns for you. It's not rocket science, it's data analysis, and we're really good at it.
Targeted email marketing
Control exactly who sees an email by segmenting your contacts based on their lead status, demographics, location or any other data. Loft44 will help you ensure your audience receives content suited specifically to their needs.
Measure your email marketing
We provide precise metrics and analysis, including delivery rates, open rates, click-to-deliver rates and subscriber retention rates so you can optimize your emails based on your customers behaviors and interests.
Excellent return on investment
Results don't lie. Email marketing provides fantastic returns on your investment. Email marketing can return as much as $50 for every $1 invested, a ROI better than any other platform. Loft44 can help you start building your mailing list today.
Your company might wait weeks until they see sales come in as a result of a traditional ad campaign, but with email you can track results minutes after an email has been sent. Loft44 can help you craft your emails with effective calls to action so your subscribers follow up on the information you send them.